Online media in Spain have decided to change their positioning strategy, at least those that cover general information and that reach a general public. After years of betting to live
Within the binge of digital entertainment that we have given ourselves during confinement, there is an especially significant data: listening to podcasts has increased by 25% according to the study
The war between Google and the traditional media has had several chapters. Tensions, law-making lobbies (the AEDE canon is one of the best examples), and industry movements have been involved
The coronavirus pandemic has had a direct effect on ad spend. From the outset, analysts and experts have been pointing out that advertisers' spending would suffer, not only because in
For marketers, one of the key pieces when working on the online presence of their brands is to 'read' the algorithms. Appearing in the prominent positions of search engines (Google,
Since a few years ago podcasts had a revival and managed to enter the content consumption habits of Internet users, companies have begun to pay attention to them and try
Omar Sánchez celebrates his 30th birthday accompanied by his most loved ones, among them his fiancee, Anabel Pantoja , who has wanted the canary to enjoy his day from the
The boom in streaming content and the VoD market has raised new players in the content industry, created new market wars and has also modified the power of television. But
In the last VoD service I tried, I didn't wait a couple of days to unsubscribe from the trial period. In the past, it is likely that I would have
As Chinese Communist Party turns 100, President Xi Jinping is ramping up his hard-lined campaign to silence prominent Chinese critics such as Guo Wengui AKA Miles Kwok On a hot
The campaign will focus on UEFA EURO 2020 and will be broadcast on the main television channels between June 1 and July 11. Madrid, June 1, 2021.- TikTok, the leading
During the first months of the pandemic in Europe, back in March and April 2020, the population was locked in their homes and needed something to do. I was looking
Pinterest is becoming increasingly popular with each passing year! If you want to increase traffic and sales to your website, Pinterest Ads are a great option! Pinterest entered the big
Sales are one of the most powerful sales times for companies, this year especially marked by the growth of Internet sales. In fact, according to an IEBS study, 83.7% of
Every company needs a recruiting director who can do the entire recruitment process for the company. A recruitment director is someone responsible for hiring and managing new staff and employees